Hungry Ed.

The media seemed  ill prepared for Ed’s victory over his brother. The follow-up articles talked about David’s lifelong political ambition being thwarted and about Labour’s election procedure that allowed Ed to creep through on the union vote.

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 There was less comment than might have been expected into the personality issues that may have given him the edge. He is apparently more at ease and charming than his brother. But is this something that would have influenced the unions? Unlikely.

 For me the clue was apparent in a broadcast when all five candidates were facing an audience. The camera closed in on Ed Miliband responding to a strong challenge. His was not the cleverly worded reply of the master politician. It was one of naked aggression as he made his point, with unrestrained passion with no holding back.

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In any pitch, or interview, when there is nothing to separate the contestants, the one seen to be hungriest usually wins. David Miliband realised too late that his young brother was the hungry one.

Performing at the top of your game.

At my regular early Sunday morning session with tennis coach Preston I was, for  some reason, on fire! On my toes, relatively speaking, and middling it. Well most of the time. Concentration was easy, my mind surprisingly alert and focused but relaxed at the same time. In short I performed at the top of my game.

This was not planned or deliberate. It was a happy accident. This is not the case for top professionals in sport. 

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 Usain Bolt’s  posturing at the start is not a casual act. Long before the race he will have stopped worrying about technique or the conditions or his competitors. In warm up he will have gone through his own well considered preparation, enabling him to arrive at that moment of truth,  the start,  in the right frame of mind. Totally relaxed, totally alert and  even able to ‘act’  to undermine his rivals without loss of focus.

Few business people, who are also of course professionals, seem to take the Usain approach into the pitch. Constant  revisions to content, late arrival of props or the frantic last minute  rehearsal all work against the right frame of mind for giving a best performance!

Pitching from the pulpit was simpler.

 It must have been much simpler for religious leaders to communicate their message  in the ‘good old days’. The days much loved by BBC costume drama when seemingly there was little to  do save embroidery if you were a woman. The highlight of the week, shared by men and women, was the visit to church.

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 Here the preacher was in full command.  A pulpit from which to dominate. Worshippers who had no competing messages from radio, television or internet.  No points of comparison. For them any preacher, great orator or poor, was the unchallenged authority. If mistakes were made no one outside the congregation knew of them.

Twenty First century life is not so simple. The BBC will have more people covering the Pope’s  four day visit than the World Cup, some 400. Their interpretation of every word, nuance and gesture will be seen by the world. No wonder his communication advisers have issued  these helpful, if somewhat bizarre, terms.

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 The appalling idiot Pastor from Gainesville, with a congregation of less than 50, did not need any helpful tips to pitch his hate message globally. Not so simple?

Snakeoil salesmanship?

 Tony Blair was back on our screens last week. Is it really only three years? He looks  and sounds different, a too tanned mid-Atlantic sales director with a new ‘I’m tough’ body language, sitting legs akimbo with an over-long tie for decorum. What hasn’t changed is Blair the actor.

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As expected it was a masterful performance but one which polarised the reviewers. At one end of the scale was Euan Ferguson in the Observer. “He was charm personifed, sharply funny, deeply articulate, capable in bursts of honest humanity, with charisma coming out of his ears”.

At the other end the ever waspish Quentin Letts. “A gluey performance with all the old tricks, he hasn’t forgotten a thing. Don’t fall for  the grinning egomaniac  preacher man again”.

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Whichever way you look it was a very slick pitch for the book, a snakeoil salesman at the top of his game.

CARNIVAL FEVER PITCH!!

The sun shone most of the time on the Notting Hill carnival today. Not that rain would have dampened the exuberance. Too many performers have anticipated the day, planning that started the day the last one ended, creating ever more exotic costumes, 100 strong steel band rehearsals,floats louder than ever, building to the fever pitch of carnival. 

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 It was an experience anticipated by half a million people. They were not let down. It was joyful, surprising, engaging, vibrant, creative and loud.

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 Compare with the average business pitch. Formal, predictable, safe.  And yet this audience too will have arrived with a sense of anticipation,  hoping for a performance that if not loud is surprising, engaging, vibrant and creative.

Next time you pitch, add a touch of carnival!